Sarasota, Florida is located in Sarasota County on the southwest coast of Florida. The town is relatively small with a population of 54,649 in 2004. There are over 25,000 homes in the town, which makes Sarasota home insurance very important. There is also over 12,000 families in the town, which make Sarasota health and Sarasota life insurance of the most importance. Due the amount of children and families, Sarasota life insurance is important. Out of the 25,000 households, 19.7% have children, which are under the age of 18, making Sarasota health insurance important to keep them healthy. The medium income in Sarasota is 40,000 dollars. Nearly 16.3% of households have adults whom are 65 years of age and over so Sarasota life insurance is extremely important. The Sarasota-Brandon International Airport is also the only major form of transportation in the town so Sarasota car insurance is a must. Also 16.7% of Sarasota is below the poverty line, which means unemployment is very high in this town. Lido Key and Siesta Key separate Sarasota Bay. These lay on the Gulf of Mexico. Long Boat Key is the largest key out of all of the keys. Overall Sarasota is a middle-income town with assorted diverse households and residents.